the digital ink

Pete Ashton | The Digital Ink: Resilient Web Design & Storytelling

Architecting high-performance WordPress websites and authoring stories of survival. From business leadership to primary caregiving, I bridge the gap between technical precision and human connection

Aftercare & Support Services:

Keeping Your Website Strong

Your website launch is just the start. We’re here to ensure it grows, performs, and stays secure long term, with clear choices for how you want to manage your digital presence.

Annual Renewal: The Foundation of Your Site

Every website needs essential ongoing care to stay live and protected. Our fixed-fee annual renewal covers the non-negotiables:

What’s Included

• Hosting plan renewal

• Domain name registration

• SSL certificate update & management

• Core WordPress, theme, and plugin security updates

• Full site backup before any major updates

Pricing

• Standard sites (3–5 pages): £180/year

• Medium sites (6–15 pages / basic e-commerce): £250/year

• Large sites (15+ pages / advanced e-commerce): £320/year

Renewal invoices are sent 30 days before your anniversary date – payment secures another year of reliable service.

survival - the digital ink

Choose Your Aftercare Path

Learn to manage your site -Training Packages 

Empower yourself or your team to take control of day-to-day updates with personalised training tailored to your skill level.

We Manage Your Site – Maintenance Packages

Let our experts handle updates so you can focus on your business. All packages include priority support.

Essential Care (£45/month)

• 1 hour of maintenance time per month

• Weekly database backups + monthly full backups

• Security scans and core updates

• 1 support call/email per month

• Ideal for sites that don’t need frequent updates

Growth Care (£70/month)

• 2 hours of maintenance time per month

• Daily backups + twice-weekly full backups

• All Essential Care features, plus:

◦ Minor layout/style tweaks

◦ Up to 3 new posts/content updates per month

◦ Monthly performance report

Premium Care (£110/month)

• 4 hours of maintenance time per month

• Daily off-site backups

• All Growth Care features, plus:

◦ Advanced performance optimization

◦ Quarterly SEO health checks

◦ Up to 1 new template page per month

◦ Unlimited post updates

◦ Priority 24-hour response for urgent issues

SPECIAL OFFER:

FULL DIGITAL SOLUTION

If you sign up for a Website + Full Social Media Marketing Package, you get our Premium Care Aftercare Package FREE for the first 12 months + all additional content/page services at 20% off for the first year.

What this means for you:

• No extra cost for premium site management in your first year post-launch

• Free training (if desired) to complement your included care

• 20% off all new pages, posts, or features you add in year one

Why Choose Our Aftercare?

• No Lock-In: Cancel or switch packages at any time with 30 days’ notice

• Transparent Pricing: All costs published upfront – no hidden fees

• Your Site, Your Control: Even with management packages, you retain full ownership and access